New Delhi, Gul Panag is among the most regular celebrities on the social networking site Twitter and the actress is now taking it to the next level – she has been signed to post live updates of the Wills Lifestyle India Fashion Week (WIFW), starting Saturday.
The critically acclaimed actress has been given the tag of the ‘Twitter Face’ for the event, said a press release.
“I am proud to be associated with Wills Lifestyle in this unique way. I promise to bring to my fans and followers regular updates from the venue and to give them a glimpse of the event. Watch out for my tweets as you stand to win a chance to get invited to the event,” said Gul.
Gul, who has featured in films like “Dor” and “Manorama Six Feet Under”, will be present at the venue all five days of the fashion event to be held at Pragati Maidan here.
She will connect with her followers on the website, share her views on the ramp shows, upload pictures of the event and respond to tweets.
“Gul Panag is a regular on Twitter and enjoys a lot of support and fan following on the website. Through this association we will be able to reach out to a large fan following on Twitter and create excitement around WIFW,” said Atul Chand, divisional chief executive of ITC’s Lifestyle Retailing Business Division.